SELLER STRATEGY, SERVICES & BENEFITS

I have the tools, technology, knowledge and resources to serve all your real estate needs in today's market and circumstances.

CB Estimate

*This is an estimate only and is not an appraisal. The CB Estimate provides an estimated market value of your home generated by a proprietary algorithm using aggregated data collected from third parties and public records and is intended to provide you with a general value of the property. The actual appraised value of any property may be higher or lower than the estimated market value provided by the CB Estimate.

Seller's Assurance Program

Discover a powerful suite of benefits designed to make your home sale simple and rewarding.

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RealVitalize®

We’ll cover the upfront costs of renovating, refreshing and staging your home, which can make a huge difference in getting a great sales price. You won’t owe us a penny until your home is sold*.

*Seller must pay for work upon earliest of closing, listing no longer being in effect or 12 months after completion.

RealSure®

When you start the selling process, we’ll give you a competitive cash offer on your home. You can look for your next place with confidence, and still accept higher offers from buyers.

AARP® Real Estate Benefits From Realogy

Did you know? AARP members can earn $300-$7,200 in benefits when selling a home with a participating Coldwell Banker affiliated agent.

Buyer Connections

I use industry-leading programs like CBx Buyer Locator to link you with great offers.

Online Showing Report

I am here to guide you every step of the way in the selling process – making sure you know what to expect and answering any questions you may have.

You’ll know my comprehensive internet marketing strategy is working when you see the Insight online showing report. It shows you how many views or click-throughs your property received on major real estate websites like coldwellbanker.com, ColdwellBankerHomes.com, realtor.com®, Trulia and more. This tells you that your home is presented and priced to grab buyers’ attention.

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CBx BUYER PROFILE

Buyer Targeting
For your home’s marketing to be effective, it needs to reach the right audience. CBx, an innovative tool developed exclusively for the Coldwell Banker® network, uses predictive data to analyze your local market, neighborhood and more. CBx presents a buyer matching score and profile of the most likely buyer for your home and where these buyers currently live, so I can focus my marketing on reaching them.

Key CBx Data Includes

  • Most Frequent Online Activity
  • Most Visited Websites
  • Top Media Types
  • Median Age
  • Average Education Level
  • Homes With Children
  • Average Family Size
  • Median Commute Time
  • Average Household Income
  • Increase In Residents’ Income

Spotlight Marketing Program

Marketing Your Home
In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.

I am proud to deliver exceptional property marketing that is designed to attract attention, showcase your property’s distinctive qualities and help your home sell quickly and for the best price.

Print Marketing

Our comprehensive plan includes professionally printed mailers, full-color property brochures and so much more. From concept to completion, your property will be uniquely cared for and expertly marketed.

Digital Marketing

Virtual marketing, the most strategic means of targeting buyers in this environment, gets results quickly and broadens our reach.

Unique Strategy

Our exclusive property spotlight marketing plan offers results that other brokerages simply can’t match – helping you net more on the sale of your house*.

*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.

Exclusive Look

This exclusive network marketing platform allows me to share listings within the Coldwell Banker® network in three ways: Brokerage Exclusives, Sneak Peeks and Wants & Needs.

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Brokerage Exclusives

Enables me to exclusively share listings within my brokerage for a specific period of time with your consent. With Brokerage Exclusives you can receive pre-market exposure for your listing with an extended network of in-house Coldwell Banker agents prior to the MLS or public marketing.

Sneak Peeks

Allows me to share Sneak Peek listings with participating Coldwell Banker agents across the country for one business day before the listing is submitted to the MLS and publicly marketed, allowing advanced marketing to a powerful network of agents that are actively waiting for new listings.

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Wants & Needs

Allows me to promote buyers’ wants and needs within our national network to participating agents across the country, bringing more potential buyers to your home.

RealSure® Program

The RealSure program empowers you to make confident choices when selling your home and provides flexibility for when you buy a new one. It is designed to give you greater assurance and control.

In collaboration with Home Partners of America, the program includes RealSure Sell*, which gives you a guaranteed cash offer for your home while I continue to market it for a higher price. And RealSure Buy*, which lets you place a bid on a new home, even if your current home hasn’t sold yet.

RealSure Sell provides:

  • Flexibility to get the best price
  • Ability to receive an even higher offer
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RealSure Buy provides:

  • Home Value Statement allows you to make an offer on your next home as if your current home is already sold by removing any sales contingency
  • Take comfort in knowing your home will sell even if a third-party buyer drops out
  • Flex Stay offers you up to four weeks to remain in your home after selling to RealSure while preparing to move to your next home
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RealVitalize® Program

When you list your home with me, I can help you make the needed improvements and repairs to prep your home for sale at no cost to you until closing, using the RealVitalize program. There are no hidden fees, interest charges or markups. Most homes using the program sell at or above list price*.

Services Available:

  • Staging
  • Appliance Purchasing & Installation
  • Cleaning
  • Kitchen & Bathroom Upgrades
  • Handyman Services
  • Curb Appeal Enhancements
  • Electrical Upgrades
  • Carpentry
  • Drywall & Insulation
  • Landscaping
  • Painting
  • Plumbing
  • Moving & Storage
  • Junk Hauling
  • Much more

*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.

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Service Excellence
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